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Category: Experience Design

  • Experience Design

    Behavior Driven Development — The Pathway to Developing the Product Right

    Like any other business, the customer is king in the software industry. Developing, testing, and delivering what the customer wants precisely in terms of functionality, user experience, security, and performance is always the goal. Aggregating and understanding information gleaned from different types of behavioral data from various Omni-channels, and complementing it with an Agile and Behavior […]

  • Experience Design

    FinTech UX Design: Connecting Customers and Digital Banking Brands

    How can users be convinced to give software ratings, other than five stars, in the Google Play and Apple Store and simultaneously win their trust and loyalty? In our case, it’s, Fintech UX design! Payoda has continued to create unique digital banking experiences through custom UX design for global banking brands. We understand that it’s […]

  • Experience Design

    Empathy Mapping for UX Teams: The First Step in Design Thinking

    The first step in design thinking is empathy mapping. A visual empathy map is a good way to start user research because it’s easy to understand and digest. When designing a product or service, it’s important to understand how your target audience is completely unaware of what users feel or how they think. The goal […]

  • Experience Design

    Tableau vs Power BI: Key Differentiators and Similarities

    Tableau vs Power BI: These are the two popular business intelligence (BI) tools for collecting, integrating, analyzing, and presenting business data. They both assist in performing data analysis, data manipulation, and data visualization to understand and derive conclusions from various data sets. Power BI has a larger market penetration due to its Microsoft family lineage […]

  • Experience Design

    Responsive Design Testing: All You Need to Know | Benefits, Challenges and Checklist

    Smartphone usage has increased dramatically in recent years. Only 2/3rds of mobile users had a smartphone in 2014, and of those only 22% of those used it to browse the internet. The introduction of 4G internet was a game-changer. By the end of 2016, mobile web usage had overtaken desktop for the first time. Mobile […]

  • Experience Design

    Standups for Scaled Agile (SAFe) Teams

    SAFe-Scaled Agile Framework is a free source available online. Its understanding base allows you to apply the lean-agile practice at the enterprise level. It provides a unique and lightweight experience for the software development process. It is divided into three chapters. Those are Team, Program, and Portfolio.

  • Experience Design

    How Gamification drives Customer Engagement

    The heart of any design philosophy is user engagement. With a user-centered approach, designers are constantly on the lookout for new techniques to enhance user engagement with products. The main objective of gamification in UX is to have strong emotional appeal, even in UI for serious aims. Gamification in UX design has assumed high importance in recent years.

  • Experience Design

    Virtual Reality vs Augmented Reality vs Mixed Reality

    A blog to guide you and help you understand the major differences between Virtual Reality, Augmented Reality and Mixed Reality. Read here for more information!

  • Experience Design

    Storytelling: The Magic in UX

    Storytelling in UX is including the process of ideation and experience into the design process, in the expectation that it meets the consumer demand. In this blog, we will dive deep into its importance, advantages, and more.

  • Experience Design

    Emotional Design in Mobile Applications

    Emotions are instrumental. They place a central role in the human ability to perceive, understand and to learn about the world at large.