Market It

Market It

Rethink marketing strategies

Globally, businesses are focusing on various digital transformation initiatives to exceed the ever evolving customer expectations. Marketers are constantly scaling up their services to create and maintain consistent brand experiences across various channels. Amidst all these dynamic factors, success can only be tasted by overcoming several challenges through an effective digital dialog.

 

At Payoda, we provide an end-to-end approach to digital marketing that involves a holistic strategy to generate data-driven insights across various channels using cutting-edge tools and technologies. Our result-oriented approach enables us to execute and optimize the marketing campaigns more effectively, improving the overall customer experience.

Attract & Acquire

Build and execute campaigns to acquire right audience

Build and execute campaigns to acquire right audience

Help define online marketing goals, identify target audience and execute result-oriented campaigns that help acquire visitors interested in key offerings.

Engage & Convert

Improve conversions with better personalization

Improve conversions with better personalization

Facilitate engagement with audience by optimizing their user journey and delivering personalized content, driving them to make desired decisions.

Retain & Grow

Build brand loyalty and enable customer advocacy

Build brand loyalty and enable customer advocacy

Create an emotional connect with customers by building brand loyalty, online engagement and exceeding their expectations, facilitating customer advocacy.

Measure & Optimize

Optimize digital strategy using actionable insights

Optimize digital strategy using actionable insights

Assist in building an effective measurement plan, defining KPIs and collecting actionable data to create periodic reports to understand customers better while optimizing their online experience.

What we do

Digital Campaigns

Today's marketers have to manage multiple communication channels, all at once. Individual customer preferences ...

Multichannel Analytics

It is of utmost importance for any business to track the interactions happening on multiple channels with...

Tag Management

Gone are the days where the marketing team waits for months to move a small pixel tag to production...

Customer Experience Management

Multivariate Testing, Targeting & Optimization & Customer feedback management...

Tools We Deploy

  • Adobe Analytics
  • Coremetrics
  • webtrends
  • Google Analytics Premium
  • FLURRY
  • mixpanel
  • ensighten
  • TEALIUM
  • SIGNAL
  • Google Tag  Manager
  • Adobe DTM
  • Adobe Target
  • tealeaf
  • Optimizely
  • vwo
  • maxymiser
  • FORSEE
  • opinionlab
  • Marin SOFTWARE
  • MOZ
  • BRIGHTEDGE
  • bazaarvoice
  • Get a free no obligation quote