One cannot be less than optimistic with the number of dynamic changes and innovations happening in the areas of business analytics, business intelligence through data analysis and managing performance through more relevant parameters.

Analytics tools are being increasingly used in various business verticals like finance, risk management, operations, fraud detection, sales, marketing, supply chain and even in human resources for optimization and efficient usage of resources to improve RoI.

Despite the growing number of analytics tools, there exists a significant gap between analytics and critical needs of business users.

The reasons for this being:

• The tools not running on the essential data
• Inferences being provided in incomprehensible style to the business user

Payoda’s business analytics tools integrate data (operational and transactional) and run applications aiding business intelligence over them to provide a deeper and clearer insight into businesses. The closed loop operations help speeding up the decision making process faster. It also enables study of trends under various conditions of macro environment.

The key feature of Payoda’s analytics solution is:

• Direct and comprehensible inferences
• Reduced time to perform entire activity of analytics as the process is modularized to what is essential at any point in time
• Integrating analytics with the larger environment to solve the actual issues
• Measurement of relevance of analytics’ output

Over the years, at Payoda, we have constantly focused on developing an expertise in the domain of Business Analytics. A testimonial to our Intelligent Analytics solutions is one of our earliest market offerings, AppViewX (www.appviewx.com), which is a trend-setter in Application Analytics and reporting solutions. It is today being used by many of the top Fortune 100 companies around the world

Payoda’s core competencies in this domain have helped delivering superior Analytics and Monitoring solutions to prestigious clientele in North America.

Domain expertise has helped Payoda pioneer many innovative solutions in the area of business analytics

Delivering superior user experience is ensured by dedicated senior resources on Human- Computer Interaction, Human Factors & User Interface Design.

Taking Business Analytics to the next dimension by Social Media integration as social media team leverages the power of data on social media.

Ability to deliver analytics on the go- mobile Business Analytics solutions by the mobile expertise that enables seamless integration of Analytics solutions with mobile technology.

Cost effective engagement models: Offshore/ onshore engagement models offering some of the most attractive business propositions for your outsourcing needs.